SFS Chapter 241
Chapter 241
"Xiaolu's book gained popularity primarily during its serialization in Children's Literature. Focusing resources early on in cities with high magazine and subscription data can maximize sales."
"Deer keeper: Wow, the people upstairs are so professional."
"Don't be ridiculous: No, I just work in marketing, so I've been paying more attention."
"Strawberry Dumpling: I also feel that the sales of Little Deer's book will be high."
"Xiaolu Senbei: Actually, I think we can organize a few other groups and work together to boost Xiaolu's first-day sales figures."
With Lu Qingfeng's popularity skyrocketing some time ago.
The number of his core fan base has also begun to expand.
However, the big sister in the group did not reject everyone and added everyone in.
Instead, it still ensures the purity of this small group of more than 300 people.
In addition, additional fan groups will be opened to accommodate these new colleagues.
Then, based on their performance, they will be absorbed into this core circle.
So the current Yilu Xiangsui has become the main group, and there are three large groups of thousands of people under it.
The number of people has expanded greatly.
When everyone was talking, Shen Meng also saw it and spoke at the right time.
"Zhang Ya Wu Zha Zhua: I understand what everyone is thinking, but it's unnecessary. Books are not online data. They are printed to be read by people.
The more people see it, the wider the audience will be. It's easy for us to mobilize fans to sell a few copies each, and the sales figures will look good, but if the books are bought and just sit in our hands, it's meaningless."
"Don't be so naive: I agree with Sister Claw. Books aren't for fans. Don't blindly manipulate the data. Remember the experience of manipulating the ratings last time."
"Strawberry Dumpling: I agree. I'm keeping one of these books, reading one myself, and giving the rest to my friends' children."
"Zhang Ya Wu Zhua Zhua: Yes, there is no need to mobilize people specifically. I have seen chats in other groups and many people have spontaneously bought the book.
First-day sales will be good.”
……
"How many?"
The next night, when Lu Qingfeng finished his military training, he received a call from Yang Xiuxiu.
"Five thousand six hundred and eighty-two copies."
The neighbor sister's tone was filled with uncontrollable joy.
Lu Qingfeng was also surprised.
This sales data was beyond his expectation.
He understood the book market in this world, excluding unconventional teaching materials and other types of books.
Among literary and artistic works, the best-selling one last year was a youth literature novel, with sales reaching more than four million copies.
The book's high sales volume is due to the popularity of the TV series adapted from it.
Sales began to decline sharply for the second to tenth places.
The second place is Shen Ruishu's "The Rest of Life", with more than three million copies.
The sales volume decreases as the rankings go on, with the tenth place only having sales of a few hundred thousand.
If distributed to each day, it means that less than a few hundred books are sold nationwide every day.
Not to mention the latter.
And books are very different from other types of merchandise.
Good literary works have a long-tail effect that lasts for quite a long time.
In other words, as more and more readers recognize the book, its sales will increase year by year.
Until it reaches a peak, and the more people read it and the wider it spreads, the greater fame and income the book can bring to the author.
Just like Shen Ruishu's "The Rest of Life", it was published in the 1990s.
As the book became more and more famous and won many international awards, its sales increased year by year, and the total sales volume has now exceeded 20 million copies.
It is also the peak sales period for pure literary works.
Lu Qingfeng had previously estimated the sales of the first publication.
He thought it would be great if the sales of 1,000 copies on the first day could be achieved.
If we can guarantee sales of two to three hundred books per day in the future, it will be great.
And the current sales volume is definitely a pleasant surprise.
But after thinking about it carefully, he could understand it to some extent.
He was experiencing a surge in popularity just before the publication of Charlie and the Chocolate Factory.
As a result, these works have gained wider recognition.
This period of time should be when fan support is the strongest.
But he himself does not have many works for sale on the market.
No music works were uploaded, so the only publication was to catch this trend.
That’s why the sales volume soared on the first day.
Only after this wave will things return to normal.
Anyway, it was a good start and he was happy.
And with this wave of sales, the publisher will soon do a second printing.
that's the truth.
"The first day's price was 112503.6, the actual price was 100015.7, and the discount rate was around 11.2 percent.
Offline accounts for 80% and online accounts for 20%.
Many bookstores are out of stock, and the publisher is preparing a second print run."
Yang Xiuxiu said happily.
The book business is quite special, as publishers and bookstores have a consignment relationship.
Generally, publishing houses print the books themselves and then sell them to bookstores.
After the bookstore sells the books, it will settle the bill with the publishing house and return the unsold books.
Therefore, all the books on the market are the inventory of the publishing house. Unless the books are sold to a certain extent, they will not be printed again.
It is also worth mentioning that domestic publishers pay royalties to authors based on how many books they sell.
In some countries, once a book is printed, whether it is sold or not, royalties must be paid according to the number of copies printed.
So it is also called stamp duty.
"In addition, some bookstores that haven't stocked the book have also inquired about it, so the publisher will print an additional 30,000 copies to expand its distribution."
These were all good news, which lifted Lu Qingfeng's spirits after the tired military training.